Whether you have a new business or it’s been around for some time, a branding kit establishes your identity by breaking down your logo. This includes documents and guidelines revolving around style elements such as font, color(s), imagery, logo placement, and external usage policies. Let’s take a look at what is offered by designer R.L. […]
Your logo is something that represents your brand. It should be something customers recognize and associate your business with. What should you look for in a graphic designer? How can you judge their effort as top-notch quality? The following are the 3 rules of great logo design. Let’s take a deeper dive into all three. […]
Executive Summary Depending on the marketing needs and goals of a business, the combination of traditional and digital media will prove beneficial. With the brand of the company in mind, it is determined by the marketing team what medium and method is best for maximum ROI. The cost of running television ads remains the same […]
Branding is all about establishing your identity as a business. How does it relate to business? Or more specifically, your business? Let’s take a quick look at what does branding mean in business. What is branding? Branding is how we bridge the gap between the unique voice we hold and the interaction between clients and […]
We all have some sort of experience in dealing with businesses both large and small. We spend good money on electricity and water for our homes; expecting nothing short of great quality outlets and water faucets that, well, work. It doesn’t at first sounds like a business that you want to go out and follow […]
